What is User Experience Research?
User experience research (UXR) aims to empathize with users, developing a deep understanding of their desires and abilities while maintaining the context of the business objectives. With possible applications to every aspect of the design process, user experience research supports iterative improvements to your software and services that enhance users’ experiences with and perceptions of your product.
By empathizing with users and testing the usability of your digital solution, user experience research determines the functionality, efficiency and desirability of your product. Best practices promote and “provide a consistent, rapid, controlled, and thorough method of examining the users’ perspective.” (1)
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